| How to Expand Your Public Speaking Income in 3 Steps |
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I like public speaking for lots of reasons, but perhaps the single most reason why I love my motivational speaking career is that I will always benefit from multiple streams of income. At any one speaking engagement, I'll have pre-sold material ready to be delivered, I'll charge a speaking fee that justifies my time and I'll also have materials on hand for back of the room sales. In my motivational speaking career, I've had to learn how to become a master marketer as I learned how to make money with motivational speaking. Now here's what I want you to do. I don't want you to think like a speaker any more. I want you to start thinking like a marketer!
I like public speaking for lots of reasons, but perhaps the single most reason why I love my motivational speaking career is that I will always benefit from multiple streams of income. At any one speaking engagement, I'll have pre-sold material ready to be delivered, I'll charge a speaking fee that justifies my time and I'll also have materials on hand for back of the room sales. In my motivational speaking career, I've had to learn how to become a master marketer as I learned how to make money with motivational speaking. Now here's what I want you to do. I don't want you to think like a speaker any more. I want you to start thinking like a marketer! Think outside the box - start thinking of your speaking engagements as opportunities to sell yourself. It doesn't just have to be your time and energy that you sell. Get a book written or write a book on a topic that will see in your niche. It would not take much to record either audio or video from your public speaking events and package them to sell. You need to get your marketing materials ready before you can start focusing on expanding your income in public speaking. The first area of income expansion is in your speaking fee. Here's one of many public speaking tips you'll get from me ? Don?t be afraid to ask for the big money. People often ask me how to get bookings for motivational speaking. What they really want to know is how to make money with motivational speaking because they're not making any. They are working for a low fee or even for free. You must overcome the mental hurdle of asking for $10,000 versus $5,000 a gig! When I did just that, I found that I was the only one stopping me from professional speaking success! Pre-selling materials is the second step to income expansion. You can sell your expertise by using books, CDs, DVDs, and training systems. If you don't believe it's easy then just look out how I was able to pre-sell my book to every person attending a conference. All because I just spoke to the event coordinator about her interest in getting a copy of one of my books to every person attending her event without it costing her anything. Of course she was interested and by just adding an extra $10 to the registration fee everyone was able to receive my book. And by having her send the difference after the end of the conference I was able to make money not only from my speaking fee but also getting an extra $10 from each person attending. Back of the room sales is the third step to expanding your income. It is necessary that you think like a motivational marketer not a motivational speaker. Boost your sales by making your audience crave more information than what you're sharing with them. You can do this by giving them nuggets from your book and or CD/DVD sets. Your sales will be super charged by making irresistible offers like: promoting your training system as "power packs" or discount pricing for today only. Work these extra fields of income and you will see your motivational speaking career take off! You can also see: Who Else Wants to Make $100,000 to $1,000,000 Dollars Per Year as a Paid Speaker? James Malinchak has created the ultimate, step-by-step guide on how to become a motivational speaker in ANY market. FREE Download=> Get Speaking Jobs |
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